The project
We worked from the original site, inspecting the code and rebuilding the architecture from scratch: from the style variables and the spacing system to every component, designed for the marketing team to reuse.
In two months: over thirty static pages and a CMS with two main collections and over 350 entries. With Cursor and the Webflow MCP, and still checking almost every piece of content by hand in all four languages.
The challenge
One of those migrations where every detail counts: changing platform without anything moving out of place, in four languages and four writing systems.
The details
Validation
AI sped up the migration, but almost every piece of content had to be checked in all four languages to make sure everything was exactly where it should be.
Colour
The palette of Remerge, by how much it is used on the delivered site. Hover over a colour.
Usage measured on recordings of the delivered site: every pixel counts towards the nearest colour; photos and gradients aside.
Typography
Measured on remerge.io, at 1440 px.
Spacing
- Base step
- Fluid
- Container
- 1364 px
- 5padding, 29 times
- 8padding, 14 times
- 10gap, 16 times
- 14padding, 26 times
- 16padding, 32 times
- 22padding, 18 times
- 38padding, 22 times
- 40padding, 13 times
- 48gap, 17 times
The paddings, margins and gaps that repeat most on the delivered site, at 1440 px and true scale; fluid sizes (they change with the window width), with no fixed step.
Motion
How Remerge moves, from its own recording. Drag the timeline.
The home page
The hero on desktop: the headline’s extra-light serif and the phone assembling with its ads.
Four languages, four scripts
English, Korean, Japanese and Chinese, checked by hand in all four.
Recognition
Three industry badges in a carousel: Top DSP 2023 by Business of Apps, AppsFlyer and Singular.
Under the hood
Tools
- Webflow
- Cursor
- Webflow MCP
How it is built
- From Craft CMS to Webflow, rebuilt from the original code
- Webflow localisation in English, Korean, Japanese and Chinese
- Migration assisted with Cursor and the Webflow MCP
In numbers
- +30 pages
- +350 CMS entries
- 4 languages
- 2 months
Conclusion
The site went from Craft CMS to Webflow in two months, in four languages: over thirty pages and 350 CMS entries, with nothing moving out of place.
Its architecture was rebuilt from the original code, with components designed for marketing to reuse. AI sped up the migration; the checking, in all four languages, was done by hand.
In their words
“Working with them on our website migration was an excellent experience from start to finish. They delivered a complex project, with multiple languages, a custom component architecture and an extensive content migration, with solid precision.”
“The client’s testimonial about this project goes here: two or three lines, with their charcoal portrait. Placeholder for Eric.”